The Transcontinental Race: Unmeasurable

Apidura - 2018

The Transcontinental Race, can be measured in any number of ways. But, as we look ahead to this year’s edition, it’s the stuff that’s harder to measure – the unmeasurable experience – that we’re interested in.”

apidura-checkpoint-four-polaroids-transcontinental.jpg

Scope

  • Feature writing

  • Marketing collateral copywriting

  • Picture editing

  • Campaign concept

  • Creative direction

  • Content strategy

  • Social media strategy

apidura-cp4-wall-of-memories.jpg
apidura-cp4-hotel-han.jpg

See it for yourself…

Feature: The Unmeasurable

Feature: Check-In at Checkpoint Four

Feature: You Are Here

apidura-bjelasnica-mountain-transcontinental.jpg